Add a boost to your day | Jamieson booster powders

By: Janette Mason, CNP

Personalized health recommendations are where we see the most sustainable changes for our customers. Providing a tailored approach allows for customers to feel seen, and as retailers we know they will be able to follow through with the recommendations.  

There are some cases where you begin to create a supplement plan for a customer, only to realize that the list of products you have in mind may be too much for them to successfully adopt into a habit right now.  

We have all been there; a customer comes into the store and they are completely overwhelmed with the selection of products available to them. Supplement fatigue is a real problem, and it can begin on the store floor.  

As health practitioners and retailers, we know your mission is to help customers find natural solutions for their health concerns. Top health concerns that we are hearing from customers includes digestive health, immunity, and energy. A good place to start, is usually addressing diet and lifestyle factors. From there, you may move to some simple-to-take products that can add another level of support. 

In 2019 we saw a rise in demand for single-ingredient booster powders, that can be added to a smoothie or protein shake. With personalization being a growing trend in 2021, Jamieson has taken the idea of a booster powder to the next level. Now combining powerful superfoods and adaptogens to truly meet your customers health needs in an easy-to-take format. 

This is what you need to know about the new boosters:  

Immune Booster: For the customer looking for additional immune support. To be taken at the first signs of infection.  

Click here for the Pharmacy Detail Aid

Immune Supporting Ingredients:  Elderberry, Echinacea:, Ascorbic acid (AA), Zinc and Ginger. All of these have been studied extensively for their immune support nature. Providing a diverse range of antioxidants and polyphenols to help relieve symptoms of colds and flus2,3,4,5,6.  

Energy and Adaptogen Booster: For anyone needing a little extra energy and support with improving resilience to stress.  

Click here for the Pharmacy Detail Aid

Adaptogen blend includes:  

Ashwagandha (10:1) extract, Reishi Mushroom (20:1) extract, Lion’s Mane Mushroom (Hericium erinaceus, fruiting body, American Ginseng (Panax quinquefolius, root), Siberian Ginseng (Eleutherococcus senticosus, root), Maca (10:1)  

  • Adaptogens enhance the body’s resistance to stress in multiple ways, most specifically by affecting the immune-neuro-endocrine system and the hypothalamic–pituitary–adrenal (HPA) axis 7 
  • Certain adaptogens such as mushrooms have immunomodulatory & immunoregulatory effects8 

Digestive Booster: For customers looking for digestive support.  

Click here for the Pharmacy Detail Aid

This formula contains sustainably sourced, organic, Acacia gum fiber as well as protease and lactase enzymes.  

This is a great 2-in-1 powder combining digestive enzymes and prebiotic fiber, both important ingredients to support a healthy digestive system.  

Jamieson Booster Powders provide targeted results in a way that is simple for customers to enjoy. They can be added to a smoothie, or any cold beverage. They are designed to work with the flavour palette of the customer – since the boosters are tasteless, they can be added to any combination of flavors!  

Written by: Jannete Mason CNP 

References:  

1. Tiralongo, E., Wee, S. S., & Lea, R. A. (2016). Elderberry Supplementation Reduces Cold Duration and Symptoms in Air-Travellers: A Randomized, Double-Blind Placebo-Controlled Clinical Trial. Nutrients, 8(4), 182. https://doi.org/10.3390/nu8040182 

2. Echinacea, Mount Sinai. Accessed 08/25/2020 At https://www.mountsinai.org/health-library/herb/echinacea 

3. Ascorbic Acid: Its Role in Immune System and Chronic Inflammation Diseases, April 2014 Mini Reviews in Medicinal Chemistry 14(5), DOI: 10.2174/1389557514666140428112602. Source: PubMed 

4. Carr, A. C., & Maggini, S. (2017). Vitamin C and Immune Function. Nutrients, 9(11), 1211. https://doi.org/10.3390/nu9111211 

5. Maggini S, “Selected vitamins and trace elements support immune function by strengthening epithelial barriers and cellular and humoral immune responses,” British Journal of Nutrition, vol. 98, supplement 1, pp. S29–S35, 2007. 

6. Mashhadi, N. S., Ghiasvand, R., Askari, G., Hariri, M., Darvishi, L., & Mofid, M. R. (2013). Anti-oxidative and anti-inflammatory effects of ginger in health and physical activity: review of current evidence. International journal of preventive medicine, 4(Suppl 1), S36–S42. 

7.  Liao LY et al (2018) A preliminary review of studies on adaptogens: comparison of their bioactivity in TCM with that of ginseng-like herbs used worldwide, Chin Med.13: 57 doi: 10.1186/s13020-018-0214-9 

8.  Zhao, S., Gao, Q., Rong, C., Wang, S., Zhao, Z., Liu, Y., & Xu, J. (2020). Immunomodulatory Effects of Edible and Medicinal Mushrooms and Their Bioactive Immunoregulatory Products. Journal of fungi (Basel, Switzerland), 6(4), 269. https://doi.org/10.3390/jof6040269 

9. Licensed Natural Health Products Database. (2018. February 6). Retrieved March 1, 2021, from https://health-products.canada.ca/lnhpd-bdpsnh/info.do?licence=80105405 

10. Licensed Natural Health Products Database. (2018. February 6). Retrieved March 1, 2021, from https://health-products.canada.ca/lnhpd-bdpsnh/info.do?licence=80105396 

11. Licensed Natural Health Products Database. (2018. February 6). Retrieved March 1, 2021, from https://health-products.canada.ca/lnhpd-bdpsnh/info.do?licence=80104471 

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